EXALT Teams Up with Nike & Jacquemus for a Refreshing Pop-Up at Selfridges
London, brace yourselves for a stylish sip! We are pumped to announce our second collaboration with Nike, now alongside Jacquemus, for an exhilarating pop-up at Selfridges. This dynamic duo has transformed The Wonder Room at Selfridges into a surreal gym locker experience, and EXALT is here to quench your thirst with three exclusive cold-pressed juices as part of their juice bar: Hydration Juice, Matcha Energy, and Chilled.
Charlie and Dan Wilson-Vaughan, co-founders of EXALT, are buzzing with excitement. "We're beyond thrilled to partner with such iconic brands again. This collaboration brings our fresh, natural juices into a setting where sport meets high fashion," says Charlie. Dan adds, "Our goal is always to merge quality nutrition with great taste, and this partnership achieves that in the most stylish way possible."
The pop-up features colossal sculptures, including oversized dumbbells and smoothie bottles, enhancing the workout vibe. You can shop the latest Nike and Jacquemus apparel, marvel at the creative installations, and indulge in a refreshing EXALT juice. The space also showcases Simon Porte Jacquemus' directorial debut film, 'J'aime Paris,' adding an artistic flair to the experience.
This latest collaboration joins a list of other exciting partnerships over the past few months, including collaborating with Gymshark on their Pride event and launching exclusive drinks with JENKI and DIRTEA.
Don't miss this unique fusion of sport, fashion, and flavour. Head down to Selfridges and experience the buzz – your taste buds will thank you! The pop-up is open until 12th August.
Nike and Jacquemus have elevated their brand activations with EXALT's all-natural, nutritious drinks. Want to do the same? Contact our team for more info!
