From the beginning of the EXALT journey, we’ve been conscious that we have a duty to do things sustainably.
Producing and selling anything has some impact on the environment, and we must do what we can to make sure that our impact is kept to a minimum and make the world a better place where we can.
That’s why we’re committed to sustainability and accountability across our supply chain, being good to our people and of course, doing what we can to give back to our communities, while providing products that improve the lives and wellbeing of our members. We call this our Conscious Consumption framework.
We worked with leading sustainability consultancy, Sancroft International to create this framework, but it is our commitment that we make to you, our members, that we will never stop striving to improve across all aspects of our business. Felix remains on our EXALT panel of experts to continue to advise us. As you may know, we’re fuelled by positive discontent and this also drives our dedication to becoming a sustainable business.
We always stand by our principles, we strongly believe in doing as much good as we can and we’re always striving to do more.
Health & Wellbeing
The health and wellbeing of our customers is a huge priority for us. Life can get hectic and we’re nearly always ‘switched on’. Good nutrition, exercise and generally looking after ourselves is so important to include in our life balance.
At EXALT, our aim is to help you to strike the right balance. We’re always looking for ways to improve the quality, power and performance of our products and service, so that you can work towards becoming the best version of yourself.
What we’re trying to say is, when it comes to nutritionally-balanced food that is convenient on-the-go, we’ve got your back 100% - and that’s one less thing for you to think about as you take on the world.
Our Products & Supply Chain
Our Core Principles
- All of our products are fully traceable to source.
- We source food that meets UK or equivalent standards of production and actively seek out food produced to higher environmental standards where possible.
- The whey protein we use in our blend is always made from the milk of grass-fed and organic cows.
- We only purchase free-range fresh eggs and free-range pasteurised egg products.
- We prefer to work with suppliers that have direct-trade relationships with their producers to ensure higher environmental and social standards than required by certifications, such as Fairtrade, Rainforest Alliance or similar.
- The products we source do not knowingly contravene any of the ILO conventions regarding working age, hours, pay, conditions or safety.
How we choose our suppliers
All suppliers that we work with have gone through a rigorous screening process, so we can be sure they comply with our sustainability standards. We demand complete transparency from our suppliers when it comes to their individual sourcing policies. We regularly review the suppliers we work with and work together to continuously make improvements, even if this means walking away from those who don’t meet our criteria.
How we handle food waste
We’re committed to zero food waste. All stock is made-to-order. This allows us to only make the amount of product that we truly need. Any food that is left over, granted it’s edible, is donated to nearby charities. Or better yet, the kitchen next door makes granola from the apples and carrots we juice! The rest is composted or disposed of through anaerobic digestion.
How we’re working to reduce our Carbon Footprint
We stop at nothing to find the best quality ingredients that deliver optimal nutrition and taste. Naturally, this can sometimes mean sourcing ingredients from overseas which of course, negatively impacts our carbon footprint. We constantly assess and analyse this and are always on the lookout for more sustainable alternatives, whether that’s socially, environmentally or economically.
We have also partnered with DPD to support a courier service committed to making sure that every delivery is carbon neutral.
Why we don’t use compostable plastics
At EXALT, we have made a conscious decision not to use compostable plastic (PLA). We thought that compostable plastic would be this amazing alternative that would solve our concerns about recycling and landfill. Sadly, however, the more research we did, the clearer it became that if we chose to use compostable plastics then we would actually be adding to the problem and not resolving it. Many landfills and recycling centres can’t actually process compostable plastic, so it simply adds to the bigger plastic pollution problem.
Why we champion Closed Loop Recycling instead
Because using compostable plastics is not the solution we hoped that it would be, we chose to use closed loop recycling for our bottles instead. This means that we use recycled plastic to make our bottles and that, in-turn, our bottles can be recycled.
Surprisingly, and much to our disappointment, it’s actually pretty hard to get a hold of previously recycled bottles made from plastic. But, we’re doing the best we can and have been lucky enough to find a great supplier for our rPET bottles (rPET is created by recycling plastics that were previously used as packaging materials). We strive to use recycled plastic packaging that otherwise would have either ended up in landfill or been incinerated.
Recycled Plastic (rPET)
Our bottles are made of 50% recycled plastic. Because we reuse preloved bottles, this means that less new plastic is being created. This, in turn, means less plastic in landfills, which is a huge win. But the benefits don’t stop there, reusing plastic also helps to lower carbon emissions. We know we can do better though, and we’re on a mission for our bottles to be made from 100% rPET plastic as soon as we can.
We're working on the rest
We hate contributing to plastic pollution at all. However, we know that providing you with a quality product is important too. When you told us our drinks looked cloudy, or murky (not a cute look), we listened to your advice and decided to mix the old with the new. We’re hopeful that rPet manufacturers will soon be able to improve the clarity of the reused plastic so that we can use this for 100% of our bottles.
Until we can find a better solution, we will donate the cost difference between the price of a new 50% rPET bottle and the price of a 100% virgin plastic bottle to Plastic Oceans UK for every bottle sold. We hope this goes in some way to help offset the additional plastic we are adding to the system. Find out more about how we support Plastic Oceans UK and other charities, as well as how much we’ve raised to date.
So far in our mission against plastic pollution, we have raised £586* for this amazing cause.
*As of September 2020
Why does my bottle look a bit beat up/murky?
The plastic we use for our bottles has lived a previous life as another bottle before it reaches us, and so each recycled bottle varies in colour and finish. Fortunately for us, we’re far more interested in what’s inside than we are in our looks, so we hope you can look past this - after all, it’s for a good cause.
So if you notice that your bottle looks a little unique (some might say murky), then don’t worry - this is perfectly normal, and it in no way compromises the quality, taste, safety or hygiene of the bottle. It really is as good as new.
People & Communities
We are sure you’ve often heard the phrase “a business is only as good as its people”. This is something that is really at the core of what we do. We have worked in plenty of places that are frankly, just not that nice, which is why we try hard to create a supportive work environment that encourages our people to grow, be challenged and feel happy.
Employee retention is something that is notoriously difficult in the food industry. We aim to change this at EXALT and strive to retain our staff through treating them right and offering a wide range of perks, benefits and cash bonuses to keep our people smiling. If you would like to talk about joining our family drop us a line at email@example.com
Giving back is incredibly important to us. We strongly believe that progress should not come at the expense of any people, community or the environment. Find out more about some of the initiatives we are involved with.
Giving something back to the communities, people and environment around us is something we feel is absolutely necessary. Our personal mantra is ‘built for betterment’ but we take this sentiment externally too, to try and make the world around us a bit of a better place.
It’s our ultimate goal to become carbon negative and so we have a responsibility to practice what we preach. That’s why we pledge to donate a portion of our profits each and every year to some great causes. Visit the our Charities & Initiatives page to find out more.